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Our blog is your source for concession industry tips and tricks. Whether you’re looking for unique ideas for fundraising, want information on creating a successful sweet shop in your grocery store, or need new ways to promote your gourmet popcorn business, we have plenty of information to inspire you. You’ll find new menu recommendations, marketing ideas, seasonal suggestions, and more. Feel free to scroll through all of our posts or browse by category to find relevant information for you.


5 Ways Fall Sports Can Infuse Your Sales


For businesses like restaurants and sports bars, game time equals snack time! It’s perfect for concession foods. Take advantage of the season by implementing key strategies that are sure to attract hungry customers.

  • Game Day Specials: Start by offering promotions on certain menu items or creating combo deals. Give a discount to customers dressed in team apparel. Because concession foods are inexpensive, it makes it easy to customize pricing and still earn high profits.
  • Team Color Popcorn: Show your team spirit with popcorn in your team’s colors! Popcorn costs are one of the lowest, so one option is to use it as a giveaway to help boost beverage sales. Or it can be a signature item that you prepackage and sell in souvenir containers.
  • Connect in the Community: If you want to increase traffic, get engaged in the community. Businesses can volunteer to sponsor local kids’ teams or adult community leagues. Get your logo on jerseys (which is great advertising) and invite teams to come celebrate after the game.
  • Creative Names: Have fun with your food names! It will add to the experience when your guests are ordering All-Star Appetizers or a burger that’s named after your favorite mascot. You can also sponsor a contest where customers enter their own name suggestions for a particular menu item.
  • Keep Them Coming Back: Don’t restrict yourself to just game day. Get guests to return by offering them a coupon that’s good on non-game days. It’s a low cost way to encourage repeat business at off-peak times.

Make concession foods a win-win for your business! Gold Medal is the industry’s leading supplier. We can assist you with food selection, calculating profitability, managing inventory, training staff and more. To get connected with a concession pro in your area, call us at 800-543-0862 or send an email to [email protected] today!