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Our blog is your source for concession industry tips and tricks. Whether you’re looking for unique ideas for fundraising, want information on creating a successful sweet shop in your grocery store, or need new ways to promote your gourmet popcorn business, we have plenty of information to inspire you. You’ll find new menu recommendations, marketing ideas, seasonal suggestions, and more. Feel free to scroll through all of our posts or browse by category to find relevant information for you.

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Free Shipping Day Drives Online Traffic

Nowadays, consumers have countless retail options and everyone is looking for the best deal. Businesses need to get creative in order to drive sales. For the fourth year in a row, entrepreneur Luke Knowles has brought together small and large retailers to reap the benefits of Free Shipping Day (freeshippingday.com). This year, it’s December 16th and it’s reported the site recorded 317,000 unique visitors in 2010 and online shoppers spent about $942 million. This made it the third largest spending day of the last year’s holiday shopping season.

Mr. Knowles has brought the same brilliant marketing move to Canada this year on December 12th. The results aren’t in yet, but it will be interesting to see if the combined efforts continue to grow and support retailers.

This is just one idea amongst many to boost your business. Visit our resource center to learn more creative, money-making tips.

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